With his relationship in Africa and abroad, Haileleul was the certain man to help. The pair had some basic achievement with a short lived show space in London, but in a little while agreed that expecting that they wanted to address Ethiopian workmanship, they'd require a space in East Africa.
"I consumed most of 2014 endeavoring to check whether it was even possible. To see what it would take to open a presentation, notwithstanding a space here in Addis, yet an overall showcase that could interface up with people past Ethiopia," Haileleul says.
An outing home would be the wellspring of his inspiration. Following 18 years away, he found an entirely unexpected country to the one he left: practically thirty years under unyielding communist rule and terrible starvation had left Ethiopia broke, so finding a thriving workmanship scene was a shock to Haileleul.
"I returned 1992. Starting there, I was effective financial planning a lot of energy with Ethiopian trained professionals," he says. "I was visiting studios and a buddy of mine was taking me around… I was floored by the capacity."